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There is a lot of work and research going into bypassing an AC. Depending how this work is done, or if at all, the price will be affected. Higher price does not always mean higher quality. Still have to do your own due diligence about buying anything from anywhere anyways. Not only for this kind of product.
Also, some businesses prefer to make money in volume, some prefer to have less volume but charge higher per customer. The latter provides another protection layer as the software in this case is less used meaning that signature and pattern detection is less likely to happen.
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