If you actually play it, its kind of more fun than mybrute. But its not got the competitive factor or the seriousness of mybrute, hard to explain but similiar to when your playing a private server of an mmo. Also it uses a different name algorithm so your stats will be different to what you would expect on labrute/mybrute/elbruto.
BTW check this out they added some cool feature to the mybrute fight app which i just found. If you go directly to the .swf you can type any two names and they will fight, i think theyre maxxed out levels aswell.