Yes
ID: you must put unique ID for new item that you wish to be possible to sell under chosen SHOP (so just put new ID here in cq_goods)
ownerid: Correct - its Shop ID (for example 1207 is the Shopping Mall)
itemtype: here you putting TYPE of itemtype you wish to buy from chosen Shop... (for example under cq_itemtype table, ID is the number you will put here... etc)
name: NOT REQUIRED at all (just dont put here anything and will be fine

)
So yes...
Regards