Yeah, one thing that would be nice is if you could have 1 person (maybe more) on your server handling all the news and keep people updated when needed. That would be a great idea don't you agree? This would probably let you guys off the hate and it would let you concentrate more on what you do instead of watching all the haters flame :D
On another note, you could make a preposterously huge event for job. (sorry if I can't explain it well, I will edit it once I think it through or get a better idea.)
Trade caravan going from hotan (home base) to jangan (destination). The way it could work would is explained in the following:
To begin with it, an announcement is made "Trading caravan is on its way to Jangan. If there are any hunters that would like to help, please join our caravan. To all you thieves, don't you dare come near us!." "Have fun!"
Then be it npc or actual gm/ga staff, spawning transport pets and filling them up with goods. After the announcement the even would start in 15 minutes or so (so that people can get ready and such). (BTW pets from either npc or ga/gm are custom with more hp, I say this because the "goods" you are thinking about are not the goods I am thinking about. I will explain later)
The pets should have custom hp so that they are not easy to kill by thieves, also they should be granted immunity to cold and knockback so that thieves will not be able to spoil the route.
In between cities (the ferry system) Hunter uniques would spawn, attacking any thief trying to kill the caravan (They would spawn 1 time per ferry, spawning a total of 2 times) The caravan would take a break in Donwhang and get going after 2 minutes or so. (so that people could regroup and rethink strategies etc.) By the time the caravan gets to jangan. Thieves should go to Thief town (I think that is what it is called). I am not sure whether it is a good idea to make it a 2-way trip (hotan-jangan jangan-hotan) or just a 1-way trip (hotan-jangan).
The way the event ends would be a couple of ways. Trader caravan pulls through and hunters/traders win. Or thieves kill all the the actual npc or ga/gm transports. The rewards could range from various items:
gold, silk, coins, trophies, weapons, globals, dresses, avatars, etc.
So this is my idea, just one that I thought would make sro way more fun.
(Of course since it is a big event it shouldn't be made every day :D)
Sorry for this wall of text :D