As promised, we've received the release date of the highly anticipated HL2-Mod "The Stanley Parable". It's set to launch on October 17th. The demo has released to give the players a taste of the game, exploring most of the in game functions, without ruining too much of the game story itself, it's a unique experience, and definitely a different type of advertising via demo.
"So since the main game is about expectations of what a game is, it makes sense that the demo would be about expectations of what a demo is! If we turn the traditional idea of 'demo' inside-out, it lets people know that's what we intend to do with video games in general in the full title: We intend to mess with your expectations but also keep you engaged." said creator Davey Wreden.